Marketing

Recap: Synergent Connect 2025

Aug 14, 2025 | Blog, Conference/Workshop, Core Processing, Education, Marketing, Partners, Payments, Synergent Updates, Technology

Save the Date! 2026 Synergent Connect Conference August 10-11, 2026 | Portland, Maine We can't wait to see you! Mark your calendar for the next Synergent Connect Conference. The agenda, speaker information, lodging details, and more will be shared as the information...

Employee Spotlight: Shannan Heacock, Senior Client Success Manager – Marketing

Mar 6, 2025 | Blog, Employee Spotlight, Marketing

For over two decades, Shannan Heacock, Senior Client Success Manager – Marketing, has been an integral part of Synergent, helping credit unions connect with their members in meaningful ways. In her role, Heacock is at the forefront of developing tailored marketing strategies and solutions that drive member engagement and growth for credit unions.

Standing Out From the Competition with Creative Design

Feb 25, 2025 | Blog, Marketing

(As Seen on CUInsight) - In today's crowded financial marketplace, lasting impressions are everything. Members are looking for visual experiences that align with their lifestyles, and bold, creative design can be a powerful tool to help credit unions stand out. By...

10 Tips to Elevate Your 2025 Marketing Strategy

Jan 8, 2025 | Blog, Marketing

And just like that, 2024 is another year passed, and 2025 is here! As we look to the year ahead, this is the perfect time to assess your marketing plans and strategies for the year ahead. What's working? What are some new tactics to consider? Each year, we release our...

Connecting Through Member Data-Driven Marketing: A Success Blueprint

Dec 2, 2024 | Blog, Marketing

(As Seen on CUInsight) - Reaching members is challenging. Adding to the challenge, with ever-growing competition (while attention spans decrease), credit unions compete with well-funded, aggressive, innovative, and increasingly all-digital FinTechs. Credit unions that...

The Importance of Brand Awareness

Sep 5, 2024 | Blog, Marketing

(As Seen on CUInsight) - Getting noticed is not always easy. But in the competitive landscape of banking services, having people know your credit union’s name is rarely enough. People need to know who you are, why you are before they’ll truly trust you with their...

The Power of Member Profiling: How Credit Unions Can Transform Marketing Strategies

Feb 7, 2024 | Blog, Data Mining, Marketing

(As seen on CUInsight) - Credit unions play a unique role in the financial ecosystem, offering members a local community-focused alternative to traditional banking. In an era dominated by data-driven decision-making, credit unions are increasingly able to harness the...

Plan Your 2024 Marketing Strategy

Jan 8, 2024 | Blog, Consulting, Marketing

Are your plans in place for member communications for 2024? Whether you want a second set of eyes on the marketing plan you’ve prepared or need to get started on your marketing content plan for the year, kickoff 2024 with Synergent. Our Marketing Services team is...

Marketing

Recap: Synergent Connect 2025

Employee Spotlight: Shannan Heacock, Senior Client Success Manager – Marketing

Standing Out From the Competition with Creative Design

10 Tips to Elevate Your 2025 Marketing Strategy

Connecting Through Member Data-Driven Marketing: A Success Blueprint

The Importance of Brand Awareness

The Power of Member Profiling: How Credit Unions Can Transform Marketing Strategies

Plan Your 2024 Marketing Strategy

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