Marketing

Dirigo FCU Auto Loan Campaign

Dirigo FCU used targeted marketing to encourage members to transfer an existing auto or recreational vehicle loan, or to open a new auto or recreational vehicle loan with their credit union. Transactional Data Mining (TDM) was used to identify offer recipients.

read more

Oswego County FCU Auto Loan Campaign Case Study

Oswego County Federal Credit Union in upstate New York wanted to boost auto loan balances in the fourth quarter. Working together with Synergent Marketing Services, they created a campaign offering up to $300 cash back for refinanced or new auto loans and marketed...

read more

Transactional Data Mining

Do you want to increase and quantify your credit union’s return on marketing investments? The benefits of leveraging transactional data to better serve members are clear—the power of data to place the right message, to the right member, at the right time has never...

read more

Targeted Marketing

Knowing how to consistently ensure you are reaching the right members in marketing is hard. Predicting the right time to reach out and resonate with a member, when and where they are in the right life stage is harder. Synergent has thousands of success stories to help...

read more

Member Email Automation

Extract core member data for list generation & segmentation Automate email marketing campaigns based on transactions Create personalized email workflows & member journeys Eliminate manual extracts & reduce errors

read more

Bangor FCU Auto Loan Recapture Campaign

Bangor FCU wanted to encourage existing members to refinance auto and recreational vehicle loans from other financial institutions or open a new loan with the credit union. This award-winning campaign used a two-phased approach that yielded millions in new lending.

read more

Email Marketing Platform

Driving emails out of core and into an email platform is complex. Want to reduce or even eliminate potential errors and create 24/7 reliability? Need to append lists without errors, duplications, or bad “overwrites”? Synergent can help your team get timely emails to...

read more

Sebasticook Valley Credit Card

Sebasticook Valley FCU has offered a Visa credit card to its members for years. They recently saw an opportunity for growth in both card adoption and card balances. By partnering with Synergent, the credit union ran a marketing campaign that yielded an incredible 730%...

read more

Synergent Rewards

Members have many choices when selecting a financial institution. How do you make your credit union stand out from the rest while gaining Primary Financial Institution (PFI) and top of wallet status? Synergent Rewards makes it easy to improve the financial lives of...

read more