Oxford Onboarding Case Study

Oxford FCU was seeking a clever way to welcome new members to the Oxford FCU family while keeping their experience positive and educational. They understood that marketing plays a huge role in the way new members experience onboarding. Synergent’s data mining specialist assisted by offering a customized document on Oxford’s onboarding campaign performance through regular… Read more »

Seaboard Onboarding

Seaboard Federal Credit Union worked with Synergent to craft a robust onboarding campaign that included a custom award-winning design, automated emails, and personalized postcards. Among the credit union’s goals, they wished to encourage members to increase product and service activity, deposit volume, checking, and debit/credit card adoption. Since the campaign began, the credit union has… Read more »

Mississippi FCU HELOC Case Study

Mississippi FCU of Jackson, MS had the bright idea to entice their members with a limited time HELOC offer. By partnering with Synergent Marketing Services, they were able to turn that into reality. They asked targeted members, What would you do with a Home Equity Line of Credit? Synergent Marketing Services was able to convey… Read more »

New Dimensions FCU Onboarding Case Study

New Dimensions FCU put members first by implementing a personalized, custom-designed onboarding program with the help of Synergent. The onboarding program helped to educate members about the many ways they can leverage their membership, including what products are available to them and how to use them to their advantage. This campaign has proven successful since… Read more »

Bayer Heritage FCU Holiday Campaign

Hundreds of Santa Helper Loans Opened Totaling $856,000! Do You Hear What I Hear? Bayer Heritage FCU members look forward to the popular annual Santa Helper holiday loan campaign. This year, their creative strategy incorporated the classic holiday song alongside a holiday dachshund in a Santa hat on the postcard and other components of the campaign…. Read more »

Conversion Communications Strategies: Synergent & Symitar

A conversion is no small task. Informing and educating your members why this change is happening and why it is important to them is crucial. The time it takes to conduct a successful transition impacts staff and members alike but is integral to your credit union’s future growth and in continuing to provide the best… Read more »

Award-Winning Campaigns: 2021 MAC Awards

2021 was a banner year for MAC Award wins. Synergent routinely assists credit unions in creating award-winning campaigns, but this year yielded an incredible eight awards! The annual MAC Awards, presented by the Marketing Association of Credit Unions, celebrate the outstanding contributions credit union marketers make to the industry in a variety of award categories…. Read more »

uChoose Rewards

uChoose Rewards® is a loyalty program that allows members to earn points for using their credit union-issued debit or credit cards. Points can be redeemed for gift cards, travel, cash back, or merchandise. Encourage member retention Foster connection with members Increase card usage and activation Provide enticing rewards to your valued, loyal members

Mobile Remote Deposit Capture

Mobile Remote Deposit Capture allows members to easily deposit checks remotely using their smartphones. Increase mobile banking adoption Accelerate funds availability Mitigate risk

Core Consulting

Core consulting provides credit unions the opportunity to work with and receive advice from a subject matter expert to maximize their core processing investment. Grow shares Increase loans Strategize operations Gain efficiencies