Case Study: Palisades CU Mortgage Campaign

Mortgage Campaign Accrues 512% Increase in Loan Balances!

Data is powerful. Using data to target with precision the right members, with the right offer, at the right time helped Palisades Credit Union achieve great success in their home lending campaign. Using refined data segmentation techniques along with eye-catching designs, Palisades Credit Union’s targeted marketing campaign paid for itself in less than three months with millions in new loans, making it a tremendous value for both the credit union and its members.

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