You want to reach the right members, with the right offer, at the right time. But are you spending too much time just trying to get to your data, let alone segmenting it for use in your data-driven marketing efforts? Do you have to ask IT for a data pull every time you want to send a targeted email to members? Save time and frustration by cutting a few steps out of your process with Member Email Automation!
What is Member Email Automation?
Member Email Automation is an easy-to-use Application Programming Interface (API) that can help your credit union access and leverage your Episys data. This frictionless automation tool allows for variable data personalization to further drive marketing campaign results. Easily create targeted, member-facing email that directly leverages core data:
- Automatically extract member data for list generation and segmentation
- Easily automate triggered email marketing campaigns based on transactions
- Create personalized email workflows and individualized member journeys
- Eliminate reliance on reporting and manual extracts
- Provide a consistent, personal member experience
Digital Member Experience
Today’s members are not solely seeking products and services – they expect a digital experience. By utilizing Member Email Automation, the power of data-driven marketing is unleashed to extract email lists easily from the core. Blending data and creative to deliver personalized email experiences becomes seamless and intuitive. Marketers can now create automated, personalized workflows to ensure members receive emails that are relevant, timely, and customized!
Contact Synergent Marketing Services today to learn how your credit union can implement Member Email Automation to quickly send accurate, automated, personalized emails driven by member data.