KV FCU ACH Auto Loan Recapture Case Study
KV FCU created a targeted auto loan offer with a cash back incentive for their members, encouraging new and refinanced auto loans. With the help of Synergent Marketing Services, the credit union implemented an email and postcard campaign, using the opportunity to also invite members to the credit union’s open house celebrating a new branch location.
Campaign Services Included:
- Comprehensive Creative Concept and Design
- Targeted Data Extract and Data Mining
- Copywriting and Message Development
- Full-Color Postcards
- Companion Email Development
- Unique URL Redirect
- List Preparation and Mailing Services
- Tracking, Monitoring, and Reporting
Category: Case Study
Services: Marketing
