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Lisbon Community FCU Auto Lending Campaign

$2.9M+ New Loan Balances, 27% Loan Increases Year-Over-Year, $95k+ First-Year Interest Income, <1 Month Campaign Paid For Itself

The credit union experienced a 27% loan increase year-over-year during the campaign period! 

Members were encouraged to “hit the road” and start their adventure with Lisbon Community FCU by taking advantage of an auto loan offer featuring a 4.5% APR, regardless of credit score, on a 60-month note with 90 days payment free. Synergent collaborated closely with Lisbon Community FCU to develop the campaign strategy and execute a targeted approach that narrowed the audience to existing members who did not currently have an auto loan with the credit union.

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