(As seen on CUInsight) - Credit unions play a unique role in the financial ecosystem, offering members a local community-focused alternative to traditional banking. In an era dominated by data-driven decision-making, credit unions are increasingly able to harness the...
Data Mining
APEX 2023
Sep 11, 2023 | Blog, Core Processing, Data Mining, Marketing, Partners, Payments, Technology
October 11-13 brings back the APEX Conference, co-hosted by the Cooperative Credit Union Association and the Credit Union League of Connecticut. We couldn’t be more excited to connect with credit unions from Massachusetts, New Hampshire, Rhode Island, Delaware, and...
Automated Email Marketing
Nov 10, 2021 | Blog, Data Mining, Marketing
Did you know 3,500 emails have been delivered to over 2 million members at 80+ credit unions through our email marketing platform (EMP)? We all feel like there aren’t enough hours in the day to accomplish tasks. But when it comes to email marketing, email automation...
Mixing It Up & Leveraging Data: Omni-Channel, Data-Driven Marketing Gets Results
Sep 19, 2018 | Blog, Data Mining, Marketing
What’s old is new again! And what’s new is essential to today’s marketers. Print is not dead. Email is still one of the most cost-effective tools you can use, and there are ways to make your emails stand out to your audience. Regardless of the media that you choose to...
5 Ways to Create an Award-Winning Auto Lending Campaign
Jul 10, 2018 | Auto Loans, Blog, Data Mining, Marketing
There are so many tools marketers have in the toolbox today. But what is the recipe for a profitable campaign? Don’t sell yourself short hoping to create a campaign that is just profitable; aim higher and plan a profitable and award-winning campaign! Case Study: Casco...