Synergent Connect 2024
Thanks to all who joined us in Portland, Maine, on August 26 and 27! We hope to see you again at next year's conference.
Learn about the Synergent Advantage
Discover a holistic approach that meets the unique challenges your credit union faces every day. Synergent provides exceptional service that allows your credit union staff to focus on what they do best: improving the financial lives of their members and serving their communities.
(As Seen on CUInsight) - Getting noticed is not always easy. But in the competitive landscape of banking services, having people know your credit union’s name is rarely enough. People need to know who you are, why you are before they’ll truly trust you with their...
Feb 7, 2024 | Blog, Data Mining, Marketing
(As seen on CUInsight) - Credit unions play a unique role in the financial ecosystem, offering members a local community-focused alternative to traditional banking. In an era dominated by data-driven decision-making, credit unions are increasingly able to harness the...
Jan 8, 2024 | Blog, Consulting, Marketing
Are your plans in place for member communications for 2024? Whether you want a second set of eyes on the marketing plan you’ve prepared or need to get started on your marketing content plan for the year, kickoff 2024 with Synergent. Our Marketing Services team is...
Dec 20, 2023 | Blog, Marketing
Where did 2023 go? As we look to ring in a brand-new year, it is a great time to assess the tried-and-true marketing tools and strategies that continue to perform well, along with some new approaches to consider. By analyzing our data and hearing credit union feedback...
Dec 19, 2023 | Blog, Consulting, Marketing, Partners, Payments, Social Responsibility, Technology
As credit unions, you have a lot on your plates. Financial technology is moving at a rapid pace, member expectations continue to grow, and day-to-day operations are vast. At Synergent, we are part of your team. Our focus is on helping you with operational solutions,...
Sep 29, 2023 | Blog, Faster Payments, Marketing, Partners, Payments, Technology
We had a great time seeing credit union partners from across the country for this two-day event that was packed with valuable information presented by industry-renowned speakers and subject matter experts. Credit union staff members had the opportunity to learn about...
Sep 11, 2023 | Blog, Core Processing, Data Mining, Marketing, Partners, Payments, Technology
October 11-13 brings back the APEX Conference, co-hosted by the Cooperative Credit Union Association and the Credit Union League of Connecticut. We couldn’t be more excited to connect with credit unions from Massachusetts, New Hampshire, Rhode Island, Delaware, and...
Jul 18, 2023 | Blog, Marketing
Each day, there are over 3.4 billion touchpoints for every consumer in the world, encompassing the ways contact is made by a brand, which can include, emails, direct mail, advertising, and beyond. This is a figure that has more than doubled in just five years! When...
May 30, 2023 | Blog, Marketing
Unique fuel and equipment loan campaign filled members’ needs for everything from tools to home heating. Casco Federal Credit Union (FCU) knew there was a lending niche that needed to be filled. Serving a small New England community with hot summers and very cold...
Apr 7, 2023 | Awards, Blog, Marketing
In the credit union industry, the Credit Union National Association (CUNA) Diamond Awards are significant. On March 28, credit union marketers from across the country gathered in Orlando for the annual Diamond Dinner and Awards Presentation held during the annual CUNA...
We hope to see you in Orlando, Florida, March 26-29, 2023, for the CUNA Marketing & Business Development Council Conference! Fred Barber, Account Executive, and Doug MacDonald, Vice President of Marketing Services, will be at our booth on the tradeshow floor. ...
Jan 11, 2023 | Blog, Marketing
With 2022 now in the rearview, there's so much to reflect on in terms of digging into the data and credit union feedback that we've received from across the country. Using this information, we've compiled our annual list of takeaways to put into action for 2023...