Sebasticook Valley Credit Card

Sebasticook Valley FCU has offered a Visa credit card to its members for years. They recently saw an opportunity for growth in both card adoption and card balances. By partnering with Synergent, the credit union ran a marketing campaign that yielded an incredible 730% increase in total new lines of credit and 155% increase in… Read more »

Marketer’s Toolkit – Vol. 3 – Onboarding and Reboarding

Personalized Member Experience: Connect with Members to Engage and Re-Engage What you communicate to your members (and how you communicate it) influences their feeling and affinity towards your credit union. How do your members feel? Both new members and current, loyal members benefit from being informed about the products and services available to them. Download… Read more »

Smart Alerts (Real Time Fraud Monitoring)

Smart Alerts for RealTime Fraud Monitoring is a tool that provides direct integration between the Ensenta EZAdminSM platform and Verafin. Expedite check fraud detection Reduce fraud losses Pass deposit transactions from Ensenta to Verafin in real-time Receive prompt email notification of suspicious deposits

Contactless Payments

Contactless payments are the next evolution in the payments space. Cards have gone from only having a magnetic stripe, to adding an EMV chip, to this latest version with wireless capability to tap and go. Mobile wallets have evolved in that smartwatches and other wearable devices also allow for quick point-of-sale transactions, offering even more… Read more »

Synergent Rewards

Members have many choices when selecting a financial institution. How do you make your credit union stand out from the rest while gaining Primary Financial Institution (PFI) and top of wallet status? Synergent Rewards is a turnkey, cost-effective solution that integrates directly with the Symitar Episys core processing platform. It rewards members for completing actions… Read more »

KV FCU ACH Auto Loan Recapture

KV FCU created a targeted auto loan offer with a cash back incentive for their members, encouraging new and refinanced auto loans. With the help of Synergent Marketing Services, the credit union implemented an email and postcard campaign, using the opportunity to also invite members to the credit union’s open house celebrating a new branch… Read more »

Bayer Heritage Mortgage

Bayer Heritage FCU, headquartered in Proctor, WV, wanted to bring their members home. They partnered with Synergent Marketing Services for their “Home Sweet Home” campaign and used Transactional Data Mining (TDM) to determine their target list of members. Clean, modern design was used on the postcards and emails that were sent to 4,056 members. The… Read more »