Topic: Marketing

Synergent Takes Home Three CUNA Diamond Awards for Marketing Excellence

Honor includes a “Category’s Best” distinction.  Synergent is pleased to announce it has been honored with three Credit Union National Association (CUNA) Marketing & Business Development Council Diamond Awards for campaigns completed in collaboration with credit unions it serves. The awards were presented at the CUNA Marketing & Business Development Conference on March 28, 2023,… Read more »

Synergent Helps Three Credit Unions Win CUNA Diamond Awards

In the credit union industry, the Credit Union National Association (CUNA) Diamond Awards are significant. On March 28, credit union marketers from across the country gathered in Orlando for the annual Diamond Dinner and Awards Presentation held during the annual CUNA Marketing & Business Development Council Conference. Synergent is proud to have created three of… Read more »

Top 7 Credit Union Marketing Tips for 2023 

With 2022 now in the rearview, there’s so much to reflect on in terms of digging into the data and credit union feedback that we’ve received from across the country. Using this information, we’ve compiled our annual list of takeaways to put into action for 2023 marketing initiatives.      1. Reboard Your Existing Credit… Read more »

Updated 2022 Marketing Services Portfolio Released

Your members want to receive messages that are timely, relevant, and feel personal. As their credit union, every communication you produce is an opportunity to connect with your members in a meaningful way. While connecting with members is a win no matter what, receiving industry recognition is something we and our credit union partners are… Read more »

2022 Retrospective: Connecting People With Solutions

It’s always been about your members. At the heart of everything Synergent does, every solution we provide, and every product we roll out, it is about ensuring your members have a positive, modern, seamless experience at your credit union. This is accomplished by ensuring your credit union and your staff have the tools they need… Read more »

End-of-Year Planning: Your 2023 Marketing Calendar

There aren’t enough hours in the day. How many times do we say this to ourselves while trying to get all the marketing tasks done? There’s so much to do, and the end of 2022 is rapidly approaching. Planning ahead sets you up for success. Stay on track throughout the busy holiday by putting an… Read more »

4 Ways Credit Union Members Can Use Holiday Skip-A-Pay Savings

’Tis (almost) the season to give a gift to your members! Now is definitely the right time to make your list and check it twice in making preparations for your credit union’s next holiday Skip-A-Pay campaign. This is a time of year when many of your members could use extra money the most. Four Ways… Read more »

Synergent Honored With Six 2022 MAC Awards

Synergent is pleased to announce it has received six Marketing Association of Credit Unions (MAC) Awards for creative marketing campaigns created for the following credit unions: Acadia FCU, Bayer Heritage FCU, Katahdin FCU, Mississippi FCU, OTIS FCU, and Oxford FCU. MAC Awards are presented annually to celebrate the outstanding contributions credit union marketers make to… Read more »

4 Ways Your Members Could Use Their Summer Skip-A-Pay Savings

Summer is finally here! Your members are ready to tackle projects and make memories. One of the benefits of credit union membership is Skip-A-Pay and summer is a great time for a promotional period. While daydreaming of ways to use a windfall can be fun for members, inspiring them with some concrete suggestions on how… Read more »