Synergent Connect 2024
Thanks to all who joined us in Portland, Maine, on August 26 and 27! We hope to see you again at next year's conference.
Learn about the Synergent Advantage
Discover a holistic approach that meets the unique challenges your credit union faces every day. Synergent provides exceptional service that allows your credit union staff to focus on what they do best: improving the financial lives of their members and serving their communities.
Aug 19, 2024 | Case Study
Campaign yielded 15% increase in credit card transactions and 1.98% increase in debit Seaboard Federal Credit Union, headquartered in Bucksport, Maine, launched a multi-target campaign to increase credit card activation and awareness. They also wanted to increase both...
Aug 9, 2024 | Case Study
Targeted campaign exceeded the goal of a 5% year-over-year increase in debit card transactions. Casco Federal Credit Union, headquartered in Gorham, Maine, launched a multi-target campaign in December to increase debit card usage and mobile wallet adoption to,...
Mar 28, 2024 | Case Study
With the holiday season approaching, Bayer Heritage Federal Credit Union wanted to offer a high-yield certificate special to promote goodwill in the community, increase member satisfaction, and advertise broadly to gain additional members. Bayer Heritage Federal...
Feb 1, 2024 | Case Study
Award-winning campaign brings in over $3 million in new auto loans. Bayer Heritage FCU wanted to increase their auto lending portfolio and the number of checking accounts at their institution. They also wanted to remind their dedicated members about their auto loan...
Aug 15, 2023 | Case Study
Data-driven loan bundle campaign yielded a 134% increase in new balances opened year-over-year! Meridia Community CU, headquartered in Hamburg, New York, wanted to encourage their members to transfer an existing auto or personal loan, or open a new loan with the...
Aug 15, 2023 | Case Study
Over $10M in auto and recreational vehicle loans opened during the campaign! Oxford FCU was certain they could help members lower their auto and recreational vehicle loan rates or get them into a new, low-interest loan. They were so sure that they made targeted...
May 10, 2023 | Case Study
Unique fuel and equipment loan campaign filled members’ needs for everything from tools to home heating. The credit union experienced a 52% increase in this type of loan year-over-year! Casco FCU knew there was a lending niche that needed to be filled. Serving a small...
May 8, 2023 | Case Study
Connecting with the right members yielded over $5 million in new auto loans, a 96% increase year-over-year! Franklin-Somerset FCU, headquartered in Madison, ME, wanted their members to “save big.” They partnered with Synergent’s award-winning Marketing Services team...
Jan 11, 2023 | Case Study
Nothing is so constant as change. But even when carefully planned and orchestrated, change is hard. It requires collaboration across many departments, implementation, and clear communication with staff and members alike. Add in an unplanned but necessary change and...
Aug 22, 2022 | Case Study
Online product and service offerings are increasingly more popular nowadays, as they ensure quick and easy access at any user’s fingertips. In a MAC Award-winning effort to encourage members to take advantage of their online loan application, Bayer Heritage FCU...
Aug 11, 2022 | Case Study
Northern Credit Union, headquartered in Watertown, NY, does not operate an indirect lending program, and noticed they were losing out on auto loans signed at dealerships and with other financial institutions. They wanted to show the value of maintaining a credit union...
Aug 10, 2022 | Case Study
Increasing product usage and meeting members’ needs are top priorities for a credit union. Mississippi FCU wanted to encourage select members to transfer an existing credit card balance to their credit union. With the help of Synergent Marketing Services, they dug...